Does it really benefit advertisers to shell out big bucks during the Big Game on Sunday?
Jill Gonzalez, analyst with personal finance website Wallet Hub, says this year advertisers are spending $5 million per 30 second spot.
But University of Detroit Mercy Marketing Professor Dr. Mike Bernacchi says something is a bit different this time around.
Budweiser is in the thick of it over President Trump’s immigration orders. It’s set to run an ad which shows the founder of the company as an immigrant.
A new image for an old American standard…
During this Sunday’s Super Bowl, Bernacchi says to keep an eye-out for Ford’s 90-second commercial: