Pure Michigan is Number One

Michigan’s Pure Michigan tourism campaign is the best in the nation, according to a new ranking by TwoSix Digital. The Michigan-based digital marketing agency looked at tourism offices in each state for the fourth quarter of 2014 and ranked Michigan number one in its Digital Engagement Rankings. The rankings were based on several criteria including: state tourism website traffic; a tourism campaign’s use of social media; and use of mobile applications. Rounding out the top five were Virginia, Oregon, Massachusetts and Hawaii.