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$5 Million For 30 Seconds Of Ad Time During Super Bowl

Does it really benefit advertisers to shell out big bucks during the Big Game on Sunday? Jill Gonzalez, analyst with personal finance website Wallet Hub, says this year advertisers are spending $5 million per 30 second spot. But University of Detroit Mercy Marketing Professor Dr. Mike Bernacchi says something is a …

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Super Bowl, Overeating & Missing Work

How much food will you consume during the Big-Game on Sunday? Erin Vermeulen breaks down the numbers. What important event would you skip to see your team in the Super Bowl? Erin Vermeulen has more on the surprising answers.  

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Snowmobile Races Begin Tomorrow

Despite a January thaw, everything is set to go for Saturday’s International 500 Snowmobile Race in Sault Ste. Marie… That’s I-500 chairman Ric Federau, who says the professional racers drive their sleds on a one mile oval ice track. Some 10,000 to-15,000 people attend race festivities throughout the week.

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Criminal Justice Reform Legislation Gets New Life

It was left for dead last year during lame duck, but now criminal justice reform legislation is receiving attention by the Michigan Senate. Members passed a 21-bill package to cut cost, the number of prisoners in Michigan and reduce crime across the state. Here’s state Senator John Proos of St. …

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Transparency Legislation Expected To Pass

New transparency legislation has been introduced in Lansing, subjecting the governor and lawmakers to public records requests. Here’s state Representative Curt VanderWall.  TRANSPARENCY2-A-VANDERWALL The Ludington Republican says such legislation won approval last year, but died in the GOP-controlled Senate. The bi-partisan bills are expected to pass this go-round.

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Workforce Is Changing, Getting Older

Do you think the general workforce is growing older or younger? A new study from Career Builder, just released, explores employment trends for the 100 most populous U.S. cities, tracking how the shares of workers ages 22 to 34 and ages 55 and older have changed from 2001 to 2016. …

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Big Three Auto Sales Come Up Short

Auto sales down for the Big 3 automakers. Ford sales were down one percent over January of 2016, while GM sales were down four percent and Fiat Chrysler sales were down 11-percent. Auto Trader analyst Michelle Krebs. AUTO SALES-MNN

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